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BE THE BEST FOR THE ONES THAT NEED YOU MOST

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GO PRIMAL MISSION

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OUR MISSION

“To inspire our clients to dig deeper, fight harder, and refuse to settle in life.”

              

We know that life isn't always a walk in the park.  It's about digging deep and finding your CONFIDENCE so you can be the best for the ones that need you most.

              

Go with confidence, Go with pride...

GO PRIMAL

 

WHY GO PRIMAL?

At GO PRIMAL we don't compromise when it comes to quality. No matter what you're looking for, we guarantee durability. Primal living always involves blood, sweat, and tears.  We are committed to providing quality active apparel to fit your rigorous and active lifestyle.   

 

LOOK GREAT, DOMINATE

Our goal is for you to feel confident and motivated each time you slip on one of our shirts. We know that looking stylish matters; that's why we're committed to being your trusted choice for the gym, the lake, or the hardwood. We design clothing you love so you can focus on dominating the competition and looking great while doing it!

OUR STORY

If you're thinking of giving up, remember your 'WHY' & #keepgoing 

CHRIS FONTANA | GP FOUNDER & CEO 

At my worst I was a 300lb depressed alcoholic suffering from severe anxiety attacks on a daily basis.   I struggled to understand my 'WHY', and absolutely hated the man I had become. I wanted to throw in the towel many times throughout my life, but my primal instincts kicked in and gave me renewed strength and energy.

 

Like many men I came to the point in my life of settling for misery, or refusing to settle in life.  I chose the latter. I kept fighting and persevered in my battles and stand before you a sober mental health warrior 100lbs down & never going back!

 

I'm grateful every day I chose to dig deeper, trust my instincts, and GO PRIMAL

 

GO PRIMAL is the result of my inner battles and a way to give back to others experiencing their own struggles and are ready to get up off the couch and into an active and healthy lifestyle!  

 

My goal is to inspire, motivate, and remind people to find their courage within and change their life for the better!  If I can do it, I know you can too.

 

So the next time you're suiting up, getting ready for a run or a workout, I hope you'll reach for your favorite GP t-shirt or hoodie.. Go with confidence. Go with pride. GO PRIMAL.

I personally stand by my brand.  I believe in this journey.  I believe in you.

 

~Chris Fontana - PROUD SON, FATHER, HUSBAND, CEO

Brooklyn Bridge

WE'RE BASED IN NEW YORK!!

 

The headquarters for GO PRIMAL USA is located in Deer Park, New York. 

 

We are grateful to operate from an area we call home.  We are #longislandstrong and supporters of shopping local. If you are a local business interested in partnering or distributing GP Apparel, please contact us here. We welcome the opportunity to work with you!

PLEASE SHARE YOUR TESTIMONIAL

How satisfied are you?VERY DISSATISFIEDA BIT DISSATISFIEDPRETTY SATISFIEDSATISFIEDHELL YEAH!How satisfied are you?

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